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10217 106 St #200
Edmonton, AB
T5J 1H5

9 - 5 pm Monday - Friday
sales@paper-leaf.com
780-633-0415

Insights

The latest in UX, UI, and app development starts here.

Kayla Baretta, Operations Director April 12, 2021

Featured Post

What You Need to Know When Working with an Agile Agency

Agile project management methodologies are abundant in the software world. If you’re buying strategic software design and development services, you are bound to hear someone talking about using an a ...

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Digital Product Strategy
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  • Anne Brown, Design Director April 5, 2021

    5 Ways to Reduce Customer Calls By Improving Your User Experience

    Why do customers contact customer service when the answers they need are at their fingertips? As an organization, you want your to be as ...

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    Design
  • Jeff Archibald, Managing Director December 14, 2018

    Methods, Tips & Tricks for Effective Prototyping

    Prototyping is where all the discovery phase work we’ve done to date comes together. It’s the first manifestation of the project brief, ...

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    Design
  • Jeff Archibald, Managing Director December 12, 2018

    How to Properly Execute Information Architecture & User Journeys

    As we’ve been progressing down the path of your digital project discovery, the outcomes have been getting more and more tangible. We went ...

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    Design
  • Kayla Baretta, Operations Director November 19, 2018

    Building a Better Communication Platform for School Boards

    The Alberta School Board Association (ASBA) represents and champions Alberta’s 61 locally-elected separate, public and francophone school ...

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    Design
  • Jeff Archibald, Managing Director June 17, 2016

    How User-Centered Design Makes Everyone Happier

    I love design. I love being able to work with smart people to diagnose and solve problems with a dose of creativity. I love the interplay ...

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    Design
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    • We take your privacy seriously. We do not sell or share your data. We use it to enhance your experience with our site and to analyze the performance of our marketing efforts. To learn more, please see our Privacy Notice.
  • Jeff Archibald, Managing Director April 2, 2015

    A Month in a Design Agency [Infographic]

    Sometimes the inner workings of design agencies can seem a bit like a black box. There's a lot of questions, and it can get pretty confusing ...

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    Business
  • June 26, 2014

    A Better Way to Add Texture in Illustrator

    Weathering vectors with the pathfinder tool is great for logos and lettering projects, but it can be way too clunky when trying to texturize ...

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    Design
  • Jeff Archibald, Managing Director March 18, 2014

    From Designer to Art Director: What I’ve Learned

    Paper Leaf started as a 2-person operation (well, 4 if you count cats). Andy & I did everything in house ourselves: design, development, ...

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    Design
  • Jeff Archibald, Managing Director December 10, 2012

    Design or Content First: The Chicken & the Egg

    Tell me if this sounds familiar. You're starting a website design project, and the client wants to tackle their own content – or maybe is ...

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    Design
  • Jeff Archibald, Managing Director March 5, 2012

    My Web Design Workflow

    A little while ago, I wrote an article on the steps to take before starting the web design workflow. The steps mentioned in that article a a ...

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    Design

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    Edmonton, AB
    T5J 1H5

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