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5 Ways to Reduce Customer Calls By Improving Your User Experience
Why do customers contact customer service when the answers they need are at their fingertips? As an organization, you want your to be as ...
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Methods, Tips & Tricks for Effective Prototyping
Prototyping is where all the discovery phase work we’ve done to date comes together. It’s the first manifestation of the project brief, ...
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How to Properly Execute Information Architecture & User Journeys
As we’ve been progressing down the path of your digital project discovery, the outcomes have been getting more and more tangible. We went ...
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Building a Better Communication Platform for School Boards
The Alberta School Board Association (ASBA) represents and champions Alberta’s 61 locally-elected separate, public and francophone school ...
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How User-Centered Design Makes Everyone Happier
I love design. I love being able to work with smart people to diagnose and solve problems with a dose of creativity. I love the interplay ...
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A Month in a Design Agency [Infographic]
Sometimes the inner workings of design agencies can seem a bit like a black box. There's a lot of questions, and it can get pretty confusing ...
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A Better Way to Add Texture in Illustrator
Weathering vectors with the pathfinder tool is great for logos and lettering projects, but it can be way too clunky when trying to texturize ...
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From Designer to Art Director: What I’ve Learned
Paper Leaf started as a 2-person operation (well, 4 if you count cats). Andy & I did everything in house ourselves: design, development, ...
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Design or Content First: The Chicken & the Egg
Tell me if this sounds familiar. You're starting a website design project, and the client wants to tackle their own content – or maybe is ...
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My Web Design Workflow
A little while ago, I wrote an article on the steps to take before starting the web design workflow. The steps mentioned in that article a a ...