The other day, I was surfing reddit. I swear it was on the weekend. Anyway, somewhere in a redditland conversation, someone posted this comment: I think you’re confusing cost with value. This got me to thinking – of course, in terms of running a graphic & web design business – how many of us confuse cost with value, and how does this affect our business as a whole?
What is Cost?
Dictionary.com defines cost as “the price paid to acquire, produce, accomplish, or maintain anything: the high cost of a good meal.” It’s pretty straightforward: “This magazine cost me $5.95″. “The cost of this website came to $3,500″. Essentially, it is simply the price paid, when all is said and done, in monetary terms.
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